The Impact at a glance
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Increase in average basket value
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Hours of checkout staff saved per store/week
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Average user rating
In 2021 we deployed our technology with Flying Tiger Copenhagen, one of the world’s leading variety retailers, across 30 of their stores in the Nordics.
To maximise user adoption, we activated iOS and Android native apps alongside our web app that can be used straight from the shopper’s browser. This means that our Scan, Pay & Go technology can be used without the shopper needing to download an app. We also integrated with the retailer’s existing backend systems, with no requirement for Flying Tiger Copenhagen to invest in additional hardware. These integrations included the retailer’s extensive product catalogue and order management system. This enabled shoppers to scan the barcodes of items to add them to their basket and then check out with the tap of a button using a variety of convenient payment methods – whilst our cloud-based technology automatically updated the store inventory.
Store staff were given complete visibility of store activity via the MishiPay Dashboard, enabling them to view purchase activity in real time, verify purchases, conduct refunds and access valuable analytics about their in-store shoppers.
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The Case Study
INCREASING SALES & STORE EFFICIENCY
MishiPay’s Scan, Pay & Go technology enables shoppers to scan their chosen items on their own mobile phone and access enriched product information such as additional photography, item descriptions, ratings and more. MishiPay also enables shoppers to track their total spending in real-time as they browse the store, with their basket automatically updating as they scan items to add them to their virtual basket. What’s more, any additional offers or promotions are also applied in real-time, clearly illustrating to the user how much they are saving. This keeps the customer fully informed about their spending as they browse the store, rather than requiring them to complete their shopping and proceed to checkout in order to find out exactly how much they have spent. In our deployment with Flying Tiger Copenhagen, these capabilities have contributed to our technology driving an increase in excess of 35% in the average basket value of users compared to the average achieved at the conventional checkout.
Request the full case study to find out more about the impact of our technology on overall store sales and average basket values.
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Improving Customer Experience
MishiPay enables users to enjoy an autonomous shopping journey from the comfort of their own mobile devices. Our average user rating of 4.74 during this deployment shows how much users enjoy this new way of shopping.
The MishiPay journey is built on ease and simplicity and begins with a very simple onboarding process; a user can simply scan a QR code to launch our web app. No download is required, and the user is able to instantly begin scanning products and building their virtual basket.
Shoppers can easily check item prices without having to seek out a staff member or travel to an information desk to obtain the information we can offer them with the tap of a button. As users scan items and build their baskets they can track their spending in real-time, seeing any applicable promotions triggering as they browse the store. Then, when they are ready to check out, they can do so instantly, using a variety of convenient digital payment methods. When the shopper has completed their transaction, they receive an instant digital in-app receipt instead of a wasteful printed paper version, and this is also emailed to them for maximum convenience.
Generating value for some of the World's biggest brands
