MishiPay Raises £4.4M in Expansion Capital to Revolutionise In-Store Retail
September 11, 2025 | by Swati Phadke
London, UK [May]
MishiPay, the leading provider of self-checkout solutions, has announced the successful completion of a £4.4 million funding round. The round saw continued backing from Nauta Capital and United Ventures, as well as participation from 4Challenge (4C) and Gulaid Holding (GH). GH is one of the pioneer companies in the Mining industry with over 30 years of experience in the Mining industry, Total Facilities Management and boasts an extensive high-profile portfolio including PIF Companies. Moreover, GH, in line with Vision 2030, has been expanding its activities through JV Investments.
MishiPay specialises in building and employing self-checkout solutions for brick-and-mortar retail that help retailers eliminate queues, reduce store costs and increase sales. The company has seen a 146% increase in value of transactions processed using their platform in the last year. This funding will enable MishiPay to expand further in EMEA and US, where demand for frictionless retail experiences continues to grow.
“MishiPay has established itself as a clear leader in the self-checkout space, delivering measurable ROI for retailers while enhancing the customer experience”, said Carles Ferrer, General Partner at Nauta Capital. “Their technology addresses a universal pain point in physical retail, and their execution has been impressive. We’re delighted to continue supporting Mustafa and the team as they scale across strategic markets where demand for frictionless retail is surging.”
Since its founding, MishiPay has evolved from a mobile checkout solution to a comprehensive retail technology platform. The company’s expanded product suite now includes specialized solutions for apparel, grocery, convenience and experiential retail such as stadiums and arenas, each optimized for the unique requirements of these verticals. MishiPay’s technology integrates seamlessly with existing store infrastructure to enable various checkout options including Scan & Go kiosks, Self-Checkout & RFID kiosks, and mobile POS. This versatility has enabled the company to successfully deploy in over 1471 retail locations across the world.
“This investment comes at a pivotal moment for MishiPay. We’ve seen adoption rates increase by over 250% in the past year, with our retail partners reporting average basket value increases of 25% and significant improvements in operational efficiency.” Mustafa Khanwala, Founder & CEO, Mishipay. “With this capital infusion, we’ll accelerate our product development, strengthen our presence in high-growth markets, and continue building a world-class team capable of supporting global enterprise deployments. We’re building the retail infrastructure of the future, and this is just the beginning.”
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